What Is the Difference Between Vinyl and Flex Printing?

December 1, 2022

Advertising is one of the important elements in business. Hence, when it comes to promoting your business or event, you want to choose the most effective advertising method. After all, choosing the right type of advertising method will not only provide you with the opportunity to spread your message in an attractive way but also help you create an instant connection with the viewers and create strong brand awareness. Banner printing is one such method. It’s one of the oldest forms of advertising used to promote a product, business, or event. Some of the most popular types of banner printing include vinyl, PVC, fabric, and flex printing. In case you are looking for a company that offers the best flex printing services in Agartala, you can get in touch with the team at Supreme Media. We use specialized applications to create a variety of 3D models to promote brands.

While choosing the right type of banner printing, people often get confused between vinyl and flex. Both are the most commonly used printing styles and have their own features and beneficial aspects. To help you choose the right option, we will discuss some of the major differences between flex and vinyl printing.

What Is Flex Printing?

Flex printing is a popular, cost-effective way of printing digital-based images on a soft flex material. Flex banners are extremely lightweight and resistant to adverse weather conditions. They are widely used in outdoor advertising as they can be easily recolored using high-tech industrial printers and customized according to your business requirements.

Did you know, advertising agencies that provide flex printing services in Tripura or elsewhere offer a wide range of flex printing techniques to choose from? Some of these include front-lit, back-lit, and screen printing, among others.

What Is Vinyl Printing?

Vinyl printing involves the use of wide-format inkjet printing machines to make large-sized, high-resolution banners. As vinyl can be used on different surfaces such as plastic, metal, glass, etc., it’s widely used for outdoor advertising. Moreover, vinyl printing uses scratch-resistant, waterproof, and durable inks, and is available in horizontal and vertical layouts, which makes it a great option for capturing the attention of your target audience.

Major Differences Between Vinyl and Flex Printing

At first glance, vinyl and flex printing may seem very similar. However, they both are used for different purposes and have a lot of dissimilarities.

When compared to vinyl, flex materials are more flexible and softer, and can be recolored using specialized industrial printing machines. Hence, if you, too, want to grab the attention of the audience and are looking for an advertising agency that offers the best flex printing services in Agartala, you can get in touch with Supreme Media. Having extensive experience in the advertising industry, we offer a comprehensive range of advertising services at competitive rates.

Flex printing is used on flex boards as well as apparel such as t-shirts, sweaters, and jackets. Vinyl printing, on the other hand, is generally used for banners and signage.
Due to their weather-resistant properties, flex banners are long-lasting in nature and aren’t prone to getting wrinkled. Vinyl printing, however, involves the application of adhesive materials to the banners or signage, which makes vinyl banners prone to wrinkling.

Although both vinyl and flex printing are cost-effective ways to promote a brand, vinyl banners can be slightly costlier than flex banners.

Through vinyl printing, you can have banners as big as 200 feet and of very high resolution and quality. Flex banners are smaller in size and placed on large hoardings and boards.

Final Thoughts

Both flex and vinyl printing have their own benefits. So, depending on your requirements, you need to decide which one is right for you. In case you are looking for an advertising agency that provides the best flex printing services in Agartala, reach out to us. At Supreme Media, we offer top-notch advertising solutions to clients across the country.

 To know more about our services, call @ 82580-05500.